News and Press
Chicago: international award for SAHM. Good Design Award™ for Dayton glass
The Good Design Award™ has honoured innovations in the field of product and consumer design in Chicago every year for over 60 years. It is one of the best-known and most traditional design competitions in the world. One of the 2013 winners is the Dayton glass by SAHM, one of the leading companies for innovative glass and décor design. With its simple shape but visually appealing design, the glass meets the highest standards in terms of beer enjoyment. The clear design and slight sweep of the glass make it pleasant to hold. The bulbous part of the glass is superb at allowing the fragrance and flavour of a beer to develop, while the tapered top enables optimal foam development. The Dayton glass from SAHM thus represents classically timeless design for the highest level of beer enjoyment.
Last updated: 17 January 2014
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Photo: Dayton glass series
SENSORIK goblet wins red dot design award
The newly developed tasting goblet has been awarded this year’s internationally coveted “red dot” design award in the Product Design category. The beer tasting glass was selected by the judging panel primarily because of its successful combination of design and functionality. The special shape of the glass enables a neutral comparison of the sensory characteristics of beer and was created by SAHM in cooperation with world champion sommelier Markus Del Monego.
Unique design and long-standing expertise in development The new tasting glass SENSORIK by SAHM, a leading company in the field of innovative glass and decor design, shows what can be achieved when these two aspects are combined. The goblet was developed especially for the sampling and evaluation of beers and is shaped in such a way as to enable easier appreciation of all the ingredients in a beer that are of sensory importance. In particular, the glass supports the development of the smell and taste parameters of a beer: for example, it tapers towards the top, enabling the aroma to develop while allowing the alcoholic components to recede into the background. The slightly flared top also helps to optimise the characteristics of the drink and ensures that the beer is distributed evenly across the tongue.
The knowledge acquired from tasting sessions is incorporated into TasteDesign®, a concept developed by SAHM, and used to create new glass shapes or optimise existing ones. These can be customised to suit the needs and defined taste profile of a brand. In accordance with its motto “form follows taste”, TasteDesign® aims to create the optimal glass shape for every drink.
The international red dot design award honours the best products and projects every year. In 2013, the 37-member judging panel considered 4662 entries from 54 countries.
New production line opened at SAHM Investing in the future
The starting pistol has been fired: SAHM has commissioned its new Fermac RUV16 production line. From now on it will allow 8-colour fully automatic printing with ceramic screen printing inks and 6 UV inks. The total capital investment is about 1.6 million Euros. “At the Höhr-Grenzhausen site we have invested in a new production line in order to be able to offer our customers the best facilities in the field of modern decoration technology and also to be able to react flexibly to new market requirements in the future,” explains Christoph Giloy, Head of Marketing at SAHM. The Fermac RUV16 can print with not only ceramic screen printing inks but also with UV inks.
With this, the company, whose environmental management system is certified to DIN ISO 14001, also takes into account ecological aspects since the UV ink system stands out as being particularly energy-efficient. After printing, the inks need only to be hardened and they no longer need to be fired. Another special feature: the production line has a built-in camera that automatically and independently recognises the side of the glass to which the decoration must be applied.
SAHM at the BRAU Beviale 2011
The wheat beer glasses Madison and Calgary, the Aspen range of glasses and promotional ideas with a focus on the Euro 2012 Championships – these are the core themes of SAHM at this year’s BRAU Beviale. Guests from industry are invited to discover for themselves the power of innovation of the brand glass manufacturer, at Stand 317 in Hall 1: Here, the company is presenting not only its current solutions for the brewery industry, but also projects from the spirits and alcohol-free beverages sectors.
With Madison, Sahm is presenting its multi-awarding-winning wheat beer glass at the Brau Beviale. Alongside the Good Design Award, Chicago 2010, it also won the red dot design award in 2011. It is particularly well suited for light and alcohol-free wheat beers – the current example is an alcohol-free Kapuziner beer. With the Calgary design, a second newly developed shape of wheat beer glass is also being presented. A further highlight is the Aspen range of glasses: Tumblers, goblets and beer glasses in a contemporary glass design, multi-acclaimed and superbly well suited for a successful brand presence in areas such as the trendy and bistro restaurant sector. The importance of the perfect interplay between beverage and glass is fittingly demonstrated by the world champion sommelier, Markus Del Monego. He provides an interesting insight into the world of TasteDesigns® at the exhibition stand.
In addition, innovative decorative solutions are also presented, including relief printing, rubbing, thermal and chalkboard colours, as well as promotional ideas across the exhibition theme of football. “Our glass innovations at this year’s women’s World Cup and the BVB Championships were hugely successful”; reflects SAHM Marketing Manager Christoph Giloy. At the BRAU Beviale, the company will be presenting interesting glass designs and accessory items for the Euro 2012 Championships in Poland and the Ukraine.
SOLUTIONS FOR THE ENTIRE BEVERAGE INDUSTRY
“We are constantly developing our brand competence and in recent months we have realised numerous projects in the spirits and alcohol-free beverages sector – for example for the brands Russian Standard, Martini, Sierra and Southern Comfort, as well as Selters, Gerolsteiner, Adelholzener and Christinen Brunnen” explains Giloy. The service spectrum encompasses glass and decorative concepts for application in upmarket restaurants, on-pack and promotions solutions, as well as equipment such as stainless steel articles and conference and single bottle coolers from plastic.